Three Reasons Building A Caregiver-Friendly Culture Is Good For Business

Photo by Tim Boyle/Getty Images

Getty Images

By helping build resilient workforces and retain quality talent through personnel disruptions, caregiver-friendly workplaces are more competitive and successful. Employees are looking for employers that understand the need for work-life balance and the need for flexibility to address family issues. Employers that embrace caregiving-friendly strategies and solutions will be able to recruit and retain top-quality talent.

Based on a 2016 report from AARP and ReACT, for every dollar invested in flex-time, businesses can expect a return between $1.70 – $4.34 dollars. For every dollar invested in telecommuting, businesses can expect a return between $2.46 – $4.45 dollars. While not easy for all businesses to adopt, these policies provide crucial flexibility to caregivers.

You can boost employee productivity, recruit new talent and help your business grow. Decades of research show that employers who design their policies, benefits, and manager training with caregivers in mind actually see major benefits. Their employees – even those who are not caregivers themselves – report higher employee engagement, higher retention, higher productivity, and more willingness to recruit others to join the organization.

1. Boost Employee Productivity: Caregiver-Friendly Strategies, such as flex-time and telecommuting, are effective solutions to boost employee productivity because they give employees the flexibility they need to be successful at home and at work. These solutions have proven to have a real return on investment for employers.

2. Increase Employee Morale: Employees with caregiving responsibilities are more likely to stay with an employer who understands and supports them while they are providing care. This increases employee retention and morale. Small employers know the importance of retaining good employees who have substantial institutional knowledge and who can be difficult and expensive to replace.

3. Prepare for Other Challenges: A caregiver-friendly culture positively impacts other challenges that small employers face. Certain strategies, such as cross-training, can help small employers prepare for an employee leaving the business for other reasons than caregiving.

There are steps every employer can take – no matter how limited you think your time and/or finances are. Even small changes can make a huge difference for your employees.